Game Studios & Gamers United by a Shared Economy Platform

A Novelty Solution that Allows Gamers to Play for Free by Selling their Idle Computing Time for Powering 3D Rendering & Game Related Services

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"Sorender addresses the problem of 3D rendering over the prism of doing better, not more of the same. It’s the Render Farm 4.0. Marcos Semola, Director, Founder Institute Brazil" - "Ideas are everywhere. What limits content creation is basically access to talent and technology. Sorender democratizes access to the latter in an innovative way. Daniel Tendler, Creative"

Max Security

3D Artists get Near Real Time, Securer IP and Cheaper High Priority Render

Pay for Content

Gamers Make Enough Money to Refresh their PCs & Pay for Content

New Age

The End of Bad Micro Transaction Mechanisms

FERNANDO RABELLO

Illustrator, designer, 3d artist and programmer

ALEX WANDERLEY

Senior sales executive and Serial entrepreneur

There is a battle going on in the Games Industry.

In one side the "Gamers Guild", saying games are more expensive than ever. On the other side, Game Companies and Developers saying prices have never been so outdated. Who is right? Both.

The price game is $60 now and it has been so by more than a decade. If we adjust this by inflation, such games should cost like $100 today. Not so different for most of the Indie Games, that are sold by less than $9 on Steam and sell few copies. In order to keep themselves in business Content Producers have come up with revenue strategies like Downloadable Content (DLC) and Micro Transactions, and have been pushing them to the limit.

The truth: content producers are not villains, they are only striving to survive. This is the consequence of a bad business model. You have good sales if you are well ranked in the leaderboards, but in order to be there you need good sales figures! A classical chicken-egg problem.

if you compare a game with a hamburger, currently a gamer pays for a game and receives two slices of bread. All the rest, meat included, are DLCs. On top of this, Micro Transactions – that used to be about cosmetic items – are increasingly interfering in gamers’ performance: Pay2Win, PayWalls etc. These monetizing strategies are ruining gamers’s user experience, making gaming really expensive and producing backslashes like the one against Electronic Arts’ "Star Wars: Battlefront." So, what? Is there a solution at sight? Basically, Content Producers has three alternatives:

1) Rise prices. Not a good idea indeed.

2) Grow Sales to make up in volume. Quite hard in a market that is approaching saturation, thus leading to growing customer acquisition costs.

3) Lowering costs: production and distribution, mainly. This one seems to make more sense.

What about Gamers? Well, they need more money to spend!
Wait a minute!
And if one could help each other by the means of a “Shared Economy”? That’s what Sorender is all about: a platform that will let Gamers sell their PC’s idle capacity for rendering 3D Images, a computing intensive task that hurts Content Producers budget. By doing so, Gamers make enough money – out of nothing - to pay for their PC, games and game items. It's a REAL Free-to-Play model!
At the same time Content Producers will be able to cut their IT infrastructure cost by half, as well as their distribution cost, since they will be in the same platform with their potential consumers: Gamers.
It's a win-win situation, isn't it?

We are in stealth mode now, but when the time comes, the battle will cease and change into a Revolution!

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